If any of that resonates with you, then you're in good company.

Regardless of where you are on your journey my hope is to help you find the same freedom and fulfillment that I've found as a Purpose Driven Entrepreneur, because I don't know about you, but I HATED this ever present question when I was growing up:

What do you want to be when you grow up?

OMG - really? Are you serious?

How was I supposed to figure that out when I was so consumed with working my butt off doing ALL THE THINGS everyone told me were necessary to win in life?!

It just didn't seem like a fair question, but then again, some people seemed to be able to answer it! So why couldn't I?

I ended up just staying the course and consigning myself to the belief that some people are just lucky enough to know what they're meant to do and others (like me) just had to figure out how I could make the most money with the skills I have.

Well that led to a very unfulfilling life, which is why I'm intentionally dramatic in saying I'm a 'survivor' lol - because honestly, it felt like torture most of the time.

Working an uninspired career while feeling out of step with who I am, but not knowing how to fix it!

It was terrible. Then COVID hit and I just decided to make a change - like so many people did, because I just couldn't go back to a corporate job!

So - it was time for something new. 

But when I started looking for guidance on how to build a purpose-driven business, I fell into what I now call course clutter—incomplete programs, overpriced and bloated offers, and self-proclaimed “gurus” selling generic strategies that didn’t actually deliver.

I didn’t need more hype. I needed a clear path, grounded in truth, and built with intention.

That’s when I realized: I already had what I needed. I’d spent 20 years leading strategy, systems, and execution behind the scenes of successful digital businesses. What if I could bring that expertise into something new—something that helps other people build real businesses that actually reflect who they are?

That’s how Everything on Purpose™  and my proprietary AI-powered Startup Studio with the 7-step PURPOSE Framework was born. The goal is to:

Transform Your Career + Reclaim Your Calling &

Build a Business with PURPOSE for Lasting Impact.

It's more than a company - it’s a movement. One that guides people out of the chaos and confusion of online business education and into a purpose-driven path backed by strategy, mindset, and meaningful results.

🧩 THE MOVEMENT

You’re not here because you want another surface-level success story.
You’re here because you’re ready to build a business - and a life - on purpose.

So am I.

Everything on Purpose™ is a Startup Studio for PURPOSE-Driven Entrepreneurs who want to transform their God-given gifts into impact-centered businesses rooted in faith, clarity, and lasting legacy.

I'm a strategist who’s walked the road from burnout to alignment, and I'll help guide you through a structured, soulful journey - where AI-powered focus meets faith-driven clarity - so you can reclaim your calling, redefine your future and create a business with lasting impact.

🧭 THE MISSION

Most people don’t realize they’ve been conditioned to follow a path that doesn’t actually serve them because it’s someone else's definition of success, so they find themselves exhausted, unfulfilled, and yearning for more.

My mission is to help you unlearn the old rules, reconnect with your purpose, and reimagine success on your terms - so you can build a business that sustains your life, not consumes it.

This is where the PURPOSE™ Framework comes in: it's a 7-step, AI-powered system that integrates mindset, strategy, and soul - because you don’t need more content. 

You need a clear path - and the courage to walk it.

🔍 WHAT SETS THIS APART

Unlike many online business programs that hype hustle or inflate promises - leaving smart, capable people overwhelmed and stuck in course clutter with decision fatigue, Everything on Purpose™ is built differently:

Purpose, not just profit.
You’ll build a business rooted in your gifts, faith, and true calling.

Faith first, strategy second - not the other way around.
Your spiritual alignment isn’t an afterthought here. It’s the cornerstone.

Startup Studio structure.
You’re guided step-by-step through a clear, tested system - not left to guess, wander, or wing it.

AI-powered Strategic C-Suite.
You’ll have intelligent, specialized AI support (Penny, Uma, Rae, and more) to accelerate your progress - without sacrificing your peace.

Cultivating a Resilient Mindset as infrastructure.
You can't separate strategy and soul. They build on each other—because true success demands both.

This isn’t about escaping a bad job.
This is about answering a higher calling—and building something that will ripple beyond your lifetime.

🙌 WHO I SERVE

High-achieving, purpose-hungry professionals who are:

Brilliant but feel stuck

Successful but unfulfilled

Capable but quietly frustrated

Some have climbed the ladder only to wonder if it’s leaning against the wrong wall. Others have taken all the courses, but still don’t know where to start.

What they share is a longing for their work to matter - so I meet them at the crossroads between success and surrender - and show them how to walk faithfully into impact, influence and an inspired career.

🌅 THE VISION

I believe that when more people live in alignment with their God-given gifts and purpose, everything changes:

Your kids see a different model.
Your life opens up in ways you never imagined.
Your business becomes a beacon of service, impact, and legacy.

This isn't just about redefining entrepreneurship. 

It's restoring our calling to its rightful place at the center of how we work, lead, and live.

💛 WHY IT MATTERS

You weren’t created to survive someone else’s system. 

You were created to steward the gifts God gave you - intentionally, powerfully, faithfully.

Everything on Purpose™ exists to guide you back to that truth, and to equip you to build a business, a life, and a legacy that honors it.

This isn’t just a business decision. It’s a return to who you were always meant to be.

That’s what this business is built on,
And that’s what I’ll help you build, too.

This is how I can help YOU...

Live YOUR Life on PURPOSE!

- Melody